The athlete
Childhood → 19 · AthleteBefore business there was sport. From when I was a little kid until 18 or 19, I lived as an athlete, all the way to a pro career. When that career ended, I kept the discipline.
- 4Companies founded
- 16Episodes on YouTube
- 25Years of life
Living life to the fullest every day. Playing long-term games with long-term people. Happiness is not a random external event; it is a skill and a state of mind that comes from acceptance rather than trying to control your environment.
Helsinki ⇄ NYCBased
5+Hours of the build, published
SportsGym, running, tennis & more
Matias Myhrberg
Co-founder of Call Company AI. I'm building a billion-dollar company from Finland, and I try to document the good, the bad and the ugly throughout the whole journey.
Moi, I'm Matias. I want to live a big life with good people and build things that matter. The north star: a billion-dollar company from Finland. The rule: level up every day, in health, in performance and in the people closest to me. LFG.
The journey
The hustle
Age 14–17 · Hustles & booksAt 14, 15 and 16 I tried every hustle I could to make some money and test things. I sold all kinds of stuff, and sold window cleaning on my own. Around then I got into personal development: a book a week on mindset and business, the gym at 5 a.m., meditation and breathwork. Then school. Then the hustle. Learning everything I could.
1 / weekBooks on mindset & business
5 a.m.Gym before school
14First hustles
The foundation
Age 18 · Founder · Alota
At 18 I started my first company, a marketing agency. For the first years it was just me. Then we merged with another Finnish agency and became Alota, a growth agency for health and beauty brands on Shopify: strategy, UGC creative and paid ads on Meta, TikTok and Google, from Helsinki and Turku. Along the way I also did some coaching and courses with Agency Academy.
$300kMonthly ad spend managed
280%Month-over-month growth for a client
44%Lower CAC for a client
First product
Nuku · Co-founder · Part owner
In parallel with Alota came Nuku, and we took it from zero to one. Nuku makes nasal strips and mouth tape that help you breathe through your nose, at night and in training. I helped build it from the first order and I'm still a part owner. CE-marked, approved by Fimea, rated 4.3★ across 740+ reviews.
14,000+Customers
400,000+Nights slept with Nuku
40+European countries
Going AI
One Second AI · Co-founder · Previously
One Second AI builds AI agents for B2B sales and marketing teams. The agents qualify leads, follow up and route deals so people don't have to. I co-founded it in 2023 with two partners.
2023Co-founded
Up to 80%Of manual sales work automated
€1–50MRevenue of a typical client
The big one
Call Company · Founder · Now
Call Company came out of everything we found at One Second AI: an AI agent that answers a business's phone, books the table, takes the order and follows up, in the caller's language. I always knew I'd go all in on one product and build it into a worldwide billion-dollar company. This is it. Every cash-flow business, every lesson and every failure before it is the foundation. And I still learn something new every day. That's the best part of being an entrepreneur.
24/7Every call answered
2★Michelin restaurant client
HEL → NYCBuilt in Finland, selling in the US
1/6
On camera
16 episodes since September 2025Follow the build
Workwith me
- Podcasts & interviewsOn your show: building a company from Finland, putting AI agents to work, and why I film all of it.Invite me ↗
- TalksHow a small team gets the output of a much bigger one with AI agents. Real numbers, and the parts that didn't work.Book a talk ↗
- CollaborationsFounders, brands and creators who want to make something in public with me. An episode, a product, or both.Pitch an idea ↗
- Just saying moiWatched an episode and have a thought? I read every message myself.Write ↗
Contact
Podcast, talk, collaboration, or just moi? Tell me a little and I'll get back to you.
matias@callcompany.ai